Pressed Down, Shaken Together, and Running Over: The Business Strategy Most Entrepreneurs Ignore

Most business owners want to grow.
They want more income, more time, and more impact.
But if we’re honest, most are using the world’s methods while praying for God’s results.

They’re chasing tactics, tools, and tech.
But ignoring a timeless principle that unlocks results few ever experience.

It comes from Luke 6:38:

“Give, and it shall be given unto you; good measure, pressed down, and shaken together, and running over…”

This isn’t just a Sunday School verse. It’s a real-world growth formula.
And if you apply it to your business—not just your church life—you’ll build something scalable, impactful, and filled with peace.

Here’s how.


1. Generosity Is a Growth Strategy—Not Just a Moral Virtue

“Give, and it shall be given unto you…”

Most owners think this means donating or tithing—and it does include that.
But it also applies to how you operate your business.

Be Generous With Clients

You don’t need to discount your prices or work for free.
But you should overdeliver.

  • Anticipate problems before they call.

  • Give insight that’s outside your scope, because it helps them grow.

  • Follow up after the invoice clears—not just before.

Generosity doesn’t look like being a pushover.
It looks like caring more than your competitors do.
That’s what earns trust, and trust drives referrals.

I once coached a business owner who rewrote his onboarding process.
Instead of leading with deliverables, he focused entirely on client pain and clarity.
His close rate skyrocketed. Why? He gave before asking.

Be Generous With Your Team

You can’t demand excellence while withholding appreciation.
You can’t delegate responsibility but starve them of context and growth.

  • Pay fairly.

  • Celebrate wins.

  • Invest in development—even if they might eventually outgrow the role.

A culture of generosity builds a team that stays, serves, and scales with you.
Not out of obligation—but out of ownership.

Be Generous With Vendors & Partners

Stop squeezing every penny out of contractors.
Stop ghosting partners until you need something.

Treat your relationships with honor, not just efficiency.

  • Pay early.

  • Say thank you.

  • Be the easiest client they have.

These little things multiply. They create a network of people who go the extra mile—because they know you will, too.


2. Pressed Down and Shaken Together: Stretch Before the Overflow

We all want the “running over” part.
But notice the sequence:

Pressed down. Shaken together. Then running over.

There’s a process before the promise.

Pressed Down

That’s the season where you’re refining your systems, killing inefficiencies, and surrendering ego.

It’s the painful pruning that prepares you for more.

Many owners are praying for blessing, but they haven’t created capacity to handle it.
They’re still wearing every hat. Still micromanaging. Still clinging to control.

Overflow can’t land in a life or business that’s already full of clutter.

Shaken Together

This is where your assumptions get challenged.

  • Your hiring model may not scale.

  • Your pricing may be too low.

  • Your value prop may not match the market.

God uses pressure to align your foundation—not punish you.

When my firm scaled from zero to eight figures in 49 months, it wasn’t because I worked harder.
It’s because I surrendered control.
I empowered a team. I documented workflows. I stopped being the bottleneck.

That’s when the business grew.

Not because I asked for more—
but because I made room to receive it.


3. You’re Getting Back What You’ve Been Measuring Out

The verse ends with a warning:

“With the same measure you use, it will be measured back to you.”

Read that again.

You’re not waiting on favor.
You’re operating with a faulty measuring cup.

We’re Cheap in Our Hiring

We look for bargains, not talent.
Then act surprised when we’re always re-hiring, re-training, and babysitting.

Want A-players? Pay for A-players.

We’re Cheap in Our Thinking

We try to save pennies while losing thousands in opportunity cost.
We hesitate to market, automate, or bring in coaching—because we “can’t afford it.”

But every plateau in business comes from a plateau in thinking.

We’re Cheap in Our Service

We deliver just enough to stay out of trouble—but not enough to be unforgettable.

If you’re getting transactional clients, low trust, and price objections—it might be because you’re giving just enough.

You’re getting back the measure you’re giving out.


The Bottom Line: Overflow Is the Byproduct of Surrendered Generosity

God is not limited by your revenue, market, or background.

But He often waits until you press down your pride, shake together your operations, and give more than is comfortable—before He sends the overflow.

This is what I’ve seen in my own life, and in dozens of business owners I’ve coached.

You can track all the KPIs you want.
You can tweak every funnel and hire the best tools.
But if your mindset is stuck in scarcity, your output will always reflect it.

This isn’t prosperity gospel—it’s just kingdom principles applied to business.

  • Give first.

  • Stretch your capacity.

  • Upgrade your measure.

And then watch:

Pressed down.
Shaken together.
Running over.

The post Pressed Down, Shaken Together, and Running Over: The Business Strategy Most Entrepreneurs Ignore first appeared on Justin Goodbread.

https://www.justingoodbread.com/05/pressed-down-shaken-together-and-running-over-the-business-strategy-most-entrepreneurs-ignore/

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